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Kel KrehbielWeb Content Guy
There’s a well-known landmark in the Tri-Cities area that serves the community in much the same way that Benton-Franklin Council of Governments does; the Cable Bridge spans the Columbia River, linking Benton and Franklin Counties. It serves as a vital transportation hub in the region, and was therefore the perfect candidate for their new logo. The logo is designed to elicit an official, governmental feel using an institutional blue that carries throughout their new web presence.
Travis Conway is an IT consultant based in Baltimore, MD. In addition to the standard range of IT services, he specializes in setting up private, cloud-based Mumble servers. Mumble is a VoIP (Voice Over Internet Protocol) client which enables dozens of users to communicate with each other at once. Yellowhammer Technology Solutions provides access to a bevy of servers world-wide, using a unique configuration that ensures superior performance for his growing client-base.
Mr. Conway hails from Alabama, and his affinity for his home state comes through in the symbol he chose for his IT services consultancy. The yellowhammer is a bird native to the South; possessing a strikingly unique appearance that no doubt played a role in its designation as Alabama’s state bird.
To create his new logo, I first scoured the Internet for as many pictures of the specimen as I could find. From these, I created a unique, vector-based iteration of a yellowhammer bird, and incorporated it into a salient logo design. Once finished, the logo served to inform the design of the template used for the website; specifying the overall color scheme which then flowed into the various images and assets used to complete it. It’s a site and layout that should serve him well for quite some time. Built on WordPress, it gives Yellowhammer Technology Solutions a wide breadth of options to expand, while serving as a basic landing page for his newly minted consultancy.
Sample Website: Benton-Franklin Council of Governments
Built with WordPress
Going from 2001 to 2015
Serving Benton and Franklin counties in Washington state, the Benton-Franklin Council of Governments (BFCOG) links the communities it serves by providing metropolitan and transportation planning, as well as economic development opportunities in the communities it serves. When they approached me in December of 2014, they were in dire need of website modernization. Check out their original website.
New Branding, New Website
To start, we decided to modernize their logo. There’s a well-known landmark in the Tri-Cities area that serves the community in much the same way that BFCOG does; the Cable Bridge spans the Columbia River, linking Benton and Franklin Counties. It serves as a vital transportation hub in the region, and was therefore the perfect candidate for their new logo. The logo is designed to elicit an official, governmental feel using an institutional blue that carries throughout their new web presence. The bridge has been rendered as a vector; designed to look great at any size.
Built on WordPress, this new site was customized using a responsive template. The staff of Benton-Franklin Council of Governments proved to be instrumental in bringing the website to fruition; they took all of the pictures that adorn their new site. The entire site was custom-built to support their content, and add-ons were configured to give it the features they required. From translation into any language to public notifications and announcements, BFCOG’s new web presence should serve them well for many years to come.